Privacy Policy

Last updated: April 2026

1. Who We Are

This privacy notice is issued by Grand Auction House (“we”, “us”, “our”), Unit B26, 13-25 Church Street, Marylebone, London NW8 8DT. Email: sales@grandauctionhouse.com. Telephone: +44 (0) 204 592 9100.

2. Data Controller

Grand Auction House Ltd is the data controller of personal data collected through this website and through our auction services.

3. What Data We Collect

Identity data — name, title, date of birth where required for AML purposes.
Contact data — postal address, email address, telephone number.
Financial data — payment card details and bank account details (handled by our payment processors).
Transaction data — details about lots you have purchased, consigned, or bid on.
Technical data — IP address, browser type and version, device information, usage data.
Marketing & preferences data — your communication preferences and consent records.
Identification documents collected for AML / KYC compliance.

4. How We Collect Data

We collect personal data through registration forms, bidding activity (in-house, telephone, online), the use of cookies on our website, and via third-party bidding platforms including Easy Live Auction, The Saleroom, Bidspirit, and Bidsquare.

5. Legal Basis for Processing

Performance of contract — to deliver auction services to buyers and sellers.
Legitimate interests — to operate, secure, and improve our business and services.
Legal obligation — including AML/KYC, tax, and accounting requirements.
Consent — for marketing communications and non-essential cookies.

6. How We Use Your Data

To register and verify your bidder account.
To process bids, sales, payments, and shipping arrangements.
To meet anti-money laundering and counter-terrorism financing obligations.
To send transactional communications about your purchases and consignments.
To send marketing communications, with your consent.
To detect and prevent fraud or abuse.

7. Anti-Money Laundering

We collect and verify identity in accordance with the Money Laundering, Terrorist Financing and Transfer of Funds (Information on the Payer) Regulations 2017 (as amended). Where required by law, data may be shared with HMRC, law-enforcement authorities, or other regulators.

8. Data Sharing

We may share your personal data with: third-party bidding platforms (EasyLive, Saleroom, Bidspirit, Bidsquare), sellers and their solicitors where relevant to a transaction, our payment processors, our shippers and carriers, our auditors and legal advisers, and regulatory or law-enforcement authorities. We do not sell personal data.

9. Data Retention

AML records: minimum 5 years from the end of the business relationship.
Transaction records: 7 years for tax and accounting compliance.
Marketing records: until you withdraw consent.
Other personal data: as long as required for the purpose collected.

10. Your Rights

Under UK GDPR you have the right to: access your personal data, rectify inaccurate data, request erasure (subject to retention obligations), restrict processing, request data portability, and object to processing. You can exercise these rights by emailing sales@grandauctionhouse.com. You also have the right to complain to the Information Commissioner’s Office (ICO) at ico.org.uk.

11. Cookies

We use cookies and similar technologies. Please see our Cookie Policy below or click “Cookie Settings” in the banner to manage your preferences.

12. International Transfers

Where personal data is transferred outside the UK, we apply appropriate safeguards (such as the UK International Data Transfer Agreement or Standard Contractual Clauses).

13. Contact for Privacy Matters

For any questions about this notice or our processing of your data, please email sales@grandauctionhouse.com.

14. ICO Registration

Grand Auction House is registered with the Information Commissioner’s Office. (ICO registration number to be added once issued.)

Our cookie banner is provided by CookieYes and presents granular consent choices. Cookies are categorised as Strictly Necessary (always on), Functional, Analytics, Performance, and Marketing. Third-party cookies may also be set by embedded tools (Google Maps, Bidspirit/EasyLive widgets) — these are governed by their respective providers.